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businessstandard's picture

2017: A year of troublesome twins

 Over the past year, two pairs of twins have dominated economic developments in India.The first refers to the “twin shocks” of demonetisation (Demon for short) of November 2016 and the implementation challenges of the new goods and services tax
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sethgodin's picture

Rules for working in a studio

Don’t hide your work Offer help Ask for help Tell the truth Upgrade your tools Don’t hide your mistakes Add energy, don't subtract it Share If you're not proud of it, don't ship it Know the rules of your craft...      
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jackcanfield's picture

7 Tips to Help You Cheer Up In Less Than 60 Seconds

Every once in a while we find ourselves in a bad mood in need of a cheer up. Maybe you got a flat tire on the way to work, or the coffee shop messed up your drink order, but either way, you need a pick-me-up. You need to change your change your
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ramanujamsridhar's picture

How different is your brand?

A cause for concern is that most of the brands’ differentiations happen only in advertisingWhat makes brands successful? How is it that certain brands have managed to remain strong over the years? While a multiplicity of reasons can be
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businessstandard's picture

The tragedy of the unused commons

“The tragedy of the commons” as you may recall, refers in economics to the overexploitation of shared resources because of unregulated access. The tragedy results from shared resources being depleted or degraded because users pursue their own
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robwalling's picture

Launch: The 2-Hour Audio Documentary of a Startup

I’ve just released a 2-hour audio documentary chronicling the story of building and launching my latest startup, Drip. Launch. A Startup Documentary was compiled and edited from 9 months of Skype calls between myself
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businessstandard's picture

Primacy of health

 Enough has been discussed about India on the cusp of economic transformation and “demographic dividend” being an advantage.While a high proportion of young population in the demographic mix has the potential to boost productivity and spur
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vnbhattacharya's picture

Is it okay to manipulate people’s preferences?

The extraordinary power of the spoken or written word, to persuade, is undisputed. Leaders routinely rely upon them to convince stakeholders to adopt the preferred direction or option. But rarely do they use the principles of Behavioural Economics
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vnbhattacharya's picture

Is Jet Airways ready to take advantage of Indigo’s slip?

Lately there have been a number of unpleasant incidents with airlines. In India,the ground staff of Indigo Airlines manhandled a flyer on the tarmac. Another Indian Airline, Air Asia, was in a spot when a woman flyer lodged a police complaint

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