Textile giant Arvind Limited forays into e-commerce

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Textile giant Arvind Limited forays into e-commerce. In a bid to keep pace with the exponential growth of online shopping, textile manufacturer Arvind Limited on Tuesday announced its entry into the e-commerce space with the launch of a custom clothing brand, Creyate. The company said this is the first among a series of online-retail initiatives that would be announced over the next year.

In a bid to keep pace with the exponential growth of online shopping, textile manufacturer Arvind Limited on Tuesday announced its entry into the e-commerce space with the launch of a custom clothing brand, Creyate. The company said this is the first among a series of online-retail initiatives that would be announced over the next year.

 

To create a firm footing in the e-commerce space, Arvind Limited has set up a subsidiary called Arvind Internet Limited (AIL), which will anchor all the company's e-commerce initiatives. The firm has a 50-member team at AIL, which is based out of Bangalore.

“We believe that e-commerce would be one of the major growth drivers for Arvind moving forward, and we aim it to be a Rs 1,000-crore plus business in three years,” said Kulin Lalbhai, ex.....

 

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