Referral marketing leads to few – if any – overnight success stories. In fact, the most
crucial part is building relationships, which takes a lot of time and effort. However,
when you've taken the time to build the right
As those who have benefited from business networking know very well, belonging
to a networking group that meets regularly helps establish and maintain
relationships that can prosper for years. However, it’s almost inevitable,
Back in 1994 I authored the first edition of my book The World’s Best Known
Marketing Secret. I was out promoting the book and trying to get bookstores to
carry it. Back then, one of the ways to do that was to go to bookstores and
Twenty years ago, I wrote the first edition of The World’s Best Known Marketing
Secret. In the book, I introduced several new terms to the business community,
specifically in how they applied to ways to grow a business.
The secret to getting more business through networking is. . . spending more time doing it!
OK, well, it’s a little more complicated than that because you have to spend time doing the right
things. However, devoting the necessary
While it may not single-handedly solve all the economic problems facing the world
today, a new model of community and networking may well be the key to pulling the
global economy out of the effects of the long-term global recession
Who you know does matter. To speed up business growth and avoid pitfalls that can stunt growth, you need multiple networks: those that provide support and those that provide connections. Often, the two overlap; sometimes they are separate.
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