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Seth Godin
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Seth Godin (born July 10, 1960) is an American entrepreneur, author and public speaker. Godin popularized the topic of permission marketing. he blogs extensively and we are showcasing some relevant blogs here on


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7 years 3 months


Is this a survey or a census? A survey is statistically based, extracting insight from a few and being able to assert its truth across a wider population. A census involves asking everyone, and usually, matching up the answers with...       
Iconic cartoonist Hugh Macleod is launching a series this week inspired by some of my work. Thanks, Hugh! On Being's Krista Tippett has a new book ready for pre-order. Doug Rushkoff's new book is out this month. Also, a new...       
Confidence is arrogance if the market doesn't believe the story. When we show up with something great, something generous, well-executed and new, some people will be suspicious. "Is this everything it's cracked up to be?" The skeptic wonders if we...       
"I know that this expensive herbal tincture homeopathic remedy is merely an expensive placebo. But I'll take it anyway, because placebos work." A friend used to wear a fur coat in the winter, telling me that it was the only...       
When George Martin first met the Beatles and became their producer, he liked their sound and their energy, but he didn't think they could write songs. So he licensed a song, handed it to them and had them record it....       
Which do you want? Freedom is the ability to set your schedule, to decide on the work you do, to make decisions. Responsibility is being held accountable for your actions. It might involve figuring out how to get paid for...