changethis

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changethis.com
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Introduction: 

Our mission: to support and spread great ideas.

Great ideas = Passion. Conviction. Knowledge. Education. Thought. Persuasion. Freedom. Appeal. Change. Point-of-View. Self-Betterment. Inspiration.

For more information on what a manifesto is, visit the Help section.

ChangeThis was built in the summer of 2004 by Amit Gupta, Catherine Hickey, Noah Weiss, Phoebe Espiritu and Michelle Sriwongtong. The original idea behind ChangeThis came from Seth Godin. You can read about him on his website.

In the summer of 2005, ChangeThis was turned over to 800-CEO-READ. In addition to selling business books, they keep ChangeThis up and running with their love and tender care. To learn more about 800-CEO-READ, read their daily blog.

Contact ChangeThis
Our e-mail address is info [at] changethis [dot] com
- See more at: http://changethis.com/page/show/about_us#sthash.CPOp7LpN.dpuf

History

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Member for
3 years 3 months

Recent

“Forget Calls to Action and apology tours. There has never been a better time for companies who are serious about ‘making the world a better place’ to do so. Changing global demographics and megatrends have lowered the cost of learning. Millennial attitudes have made engagement on social issues more urgent and less risky.
“Necessity may be the mother of invention. But mothers are an inspiration to virtuous business growth. Their no strings attached treatment reminds us of what pulls us toward people who have our best interests at heart. The best companies focus on helping customers achieve their goals—and grow as a result. Like our moms they are
“We are told that we live in a post-truth age. When the facts get in the way, we turn to ‘alternative facts’ that serve our purposes. Rather than listen to another point of view, we focus only on arguments and talking points that support our ideology. Not everyone is like this, of course, but it seems to capture the tenor of the
“It is time we start making a shift. Research shows you can make more sales by abandoning sales-y behaviors buyers resist and replacing them with leadership behaviors buyers desire. Sellers do extraordinary things when they stop pushing people to buy before they’re ready, and start guiding buyers by transforming values into actions, visions into
“Are you about to take on an inspiring new role and are looking for inspiration? Or maybe you are looking for a change? Maybe you feel overwhelmed by your to-do-list? Or maybe you are looking to inspire your team to its next level of excellence? Whatever your question is, if you were to have lived twenty-five hundred years ago in ancient
“As much as we would love to believe that the workplace is (or should be) a meritocracy, where just being great at our job is all we need to succeed, reality tells a different story. The real (and inconvenient) truth is that the workplace is a social system—meaning we have to work with, among, through (and sometimes around) other

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“Whatever the cause, the moment will come, and you will find your company in a shift from selling a lot of your current offering – let’s call it X – and a little bit of something new called Y. Eventually, if your change strategy works, your company will sell a lot of Y and much less of the X legacy offering. X and Y can be
“The U.S. business community is facing a war of intelligence attrition. Fortune 500s will see countless experienced knowledge workers walk out the door over the next two decades. The U.S. Armed Forces are losing millions of officers and key personnel to retirement. For even those companies that thrive on innovation, the numbers are daunting
“You’re an expert or manager in, say, marketing, IT or distribution. Maybe you’re even the head of that function—the CMO, CTO or Distribution Director. You and your team have come up with a great idea that—if executed—will significantly benefit the company. But, like most important proposals, in order to be
“There is a new wave of innovation taking place inside many organizations that gives people an opportunity to make important, innovative contributions to business and to society. My beliefs about innovation have evolved and are now centered on three basic tenets: Most of us can be far more innovative in business than we give ourselves
“Everyone seems to be talking about diversity these days. Tech companies have pulled back the curtain to reveal how white and male they are. Indian firms are scrambling to appoint female board members in order to abide by new laws. European and North American multinationals are hiring executives from emerging markets. And even Hollywood is
“It has come like a thunderbolt. Some of our most esteemed companies in the new economy woke up and discovered that their workforce was overwhelmingly male (70% at Google, for example) and it was difficult to find more than a handful of women at the top. These companies recognize this is a big problem, and they plan to do something serious to

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“Our new normal is a perfect storm of personal, professional, and global turbulence. Success amidst this increasing amount of disruption depends on Transformative Resilience—turning challenges into opportunities and creating next iterations. And ultimately, as leaders, we create a ripple effect. Regardless of if we are leading
“The future is at your doorstep. It’s a drone. And it’s delivering the 3D printed bespoke shoes you ordered just a few hours earlier from your driverless car. Ok, that exact scenario may only play out in the virtual pages of Wired, but it’s also likely to be a totally unremarkable event in three years. What is certain is
“Are you about to take on an inspiring new role and are looking for inspiration? Or maybe you are looking for a change? Maybe you feel overwhelmed by your to-do-list? Or maybe you are looking to inspire your team to its next level of excellence? Whatever your question is, if you were to have lived twenty-five hundred years ago in ancient