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forbes's picture

Marketers Need to Measure Twice and Cut Once

Marketing organizations that invest in developing measurement competencies – meaning the processes, skills, and systems to help them understand and improve the performance of their marketing investments - create more business value in terms of
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Johngreathouse's picture

What Entrepreneurs Can Learn From The Comanche’s Tech Absorption Curve

A version of this article previously appeared in Forbes. In an astonishingly short time period, the Comanche Native Americans progressed from a technologically primitive tribe (nomadic, little use of textiles, basketry or pottery), to becoming the
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mashable's picture

Jeff Bezos knocks Bill Gates off the top of Forbes' richest people list

Forbes magazine has released its annual list of super duper rich people on Tuesday, and move over Bill Gates because Jeff Bezos is flush with cash. Surprising no one, the Amazon CEO topped the list with a $112 billion net worth. This is a milestone
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Johngreathouse's picture

Who’s In Your Club For Your Mutual Improvement?

A version of this article previously appeared in Forbes. One of my former students, Sieva Kozinsky, Co-Founder & CEO of StudySoup recently shared his startup insights with my UC Santa Barbara students. He offered my students a litany of
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Johngreathouse's picture

Change The Way You Negotiate

A version of this article previously appeared Forbes. Entrepreneurs have to be wily in all of their transactions, especially long-term commitments, such as property leases. In speaking with Steve Bermudez, former senior executive at Citrix, I was
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Johngreathouse's picture

The Life This Wearable Saves Might Be Yours

A version of this article previously appeared on Forbes. Have you ever had a couple of drinks, started to feel a mild buzz and wondered if you’re over the legal limit? If you’ve had drinks in a public setting, the answer is likely
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mashable's picture

Diddy is the unofficial king of erasing people for the perfect Instagram photo

Sean "Diddy" Combs: musician, producer, television judge, all-around entrepreneur, and petty Photoshop pioneer.  The man who consistently appears on the Forbes Celebrity 100 List flexed his latest hobby this week when he shared a legendary snap
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Johngreathouse's picture

10 Step Checklist To Rank Your Startup Ideas

A version of this article first appeared in Forbes. Steven Johnson, author of How We Got To Now, analyzes technological breakthroughs, looking for patterns that allow entrepreneurs to identify “How We’ll Get To Tomorrow.” One of the key myths
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Vishal's picture

17 Online Marketing Influencers To Keep Your Eyes On In 2017

From: www.forbes.com   By: Jimmy Rohampton Via: twitter.com 17 #Online #Marketing #Influencers
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balaji's picture

John Sculley On How Steve Jobs Got Fired From Apple | Forbes

From: www.youtube.com Via: twitter.com I liked a @YouTube video https://t.co/b2JtPdFlSG John Sculley On How Steve Jobs Got Fired From Apple |

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