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Why did Facebook pick a losing fight with ad blockers

From: Mashable By Patrick Kulp Recommended by: Mashable Sheryl Sandberg, Chief Operating Officer of Facebook, speaks at a Facebook event for marketing professionals. Image: Associated press/Mark LennihanWithin a week of Facebook's
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Ad Block Tracking With Google Analytics: Code, Metrics, Reports

From:   By: Avinash Kaushik Via: Tracking users who block ads on ur
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Mobile ad blocking is real but new data suggests it might not matter

From: Mashable By Patrick Kulp Recommended by: Mashable Image: CHENSIYUAN/ COMPOSITEWhen Apple first opened the door to ad blockers on iPhones last fall, it came amid lots of hand-wringing over how the move could strike a blow to
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Consumer Confidence Is Down, Will Consumer Spending Follow?

The market continues its rocky ride. Deborah Weinswig, Executive Director, Head of Global & Technology, Fung Intelligence Centre, has weighed in on some of Prosper’s leading indicator analytics including Prosper Consumer Confidence, the
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Top 11 digital advertising strategies you should use for mobile

From: Mashable By Scott GerberRecommended by: MashableIf automatic ad blocking on iOS can teach you anything as a startup founder, it's that you should never rely on just one strategy to carry any aspect of your business, and advertising is no